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Who's the Big Bad Wolf of Hotel Marketing?

February 16, 2012 | Posted by: Lee Ann

 

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Top 10 Facebook Apps for Fan Engagement and Building Community

February 16, 2012 | Posted by: Lee Ann

  Are you looking for ways to better engage Facebook fans and build your community? These top 10 Facebook apps are, in my opinion, some of the most useful ones for pages when it comes to encouraging fan engagement and giving value to your community. They are also very easy to use. Some may be familiar to you, but you may find some new gems to try out.

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Comprehensive Hotel Distribution Channel Analysis Released

February 10, 2012 | Posted by: mfrancis

Complete American Hotel & Lodging Association and STR Special Report Published by HSMAI Foundation Now Available

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The Allison Inn and Spa

February 7, 2012 | Posted by: Lee Ann

2525 Allison Lane | Newberg, OR 97132 [SHOW ON MAP]    

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How to Get More Clicks on Twitter

January 26, 2012 | Posted by: Lee Ann

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Customer Expectations are Driving Changes in the Online Travel Business

January 19, 2012 | Posted by: Lee Ann

IN-DEPTH: The travel industry has seen the emergence of new platforms tailor-made for selling distressed inventory. These channels promise to safeguard brands and their price integrity while exposing hotels to an attractive audience of smartphone owners. EyeforTravel spoke to Sam Shank, CEO of mobile hotel bookings specialist HotelTonight about meeting the expectations of this target audience.    

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Modern Marketing: Cultivating Visibility

January 19, 2012 | Posted by: Lee Ann

 

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Build Your Social Media Schedule For 2012

January 17, 2012 | Posted by: Lee Ann

  Developing a social networking schedule you can handle, must also keep you accountable. Again, the goal is consistency. Build your schedule and stick with it for an entire month. At the end of the month, stop and evaluate your efforts to determine if you are still on goal. Do you need to tweak the schedule? Do you need to get involved in more social networks or less?

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Digital Marketing and Advertising for Hotels: Twelve Ways to Reap Benefits in 2012

January 16, 2012 | Posted by: Lee Ann

  By Ryan Bifulco Dec. 30, 2011 -- As 2012 is quickly coming upon us we now realize the importance of digital marketing and advertising for hotels. However, many hotels do not have a large online presence and continue to remain skeptical about new media and Internet advertising. For those hotels that have yet to reap the benefits of online marketing programs-it is time to quickly reconsider your plans for this upcoming year:

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The Maestro system is an ideal choice for Benchmark and the Chattanoogan Hotel and Conference Center because it has the versatility to address all types of hotel and resort management needs. Benchmark manages both busy corporate properties and large leisure resorts; in each type of...

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